Human Made Design

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Prairie Fruits Farm & Creamery
Project type
Branding, Marketing, Art Direction
Date
2024 - Current
This working goat dairy and farmstead needed a look that matched the warmth of the place itself, known for its hospitality as much as its cheese. The centerpiece of the refresh was a new goat logomark: friendlier, more approachable, and built to feel at home whether it's stamped on a cheese label or blown up on a billboard.
From there, the brand extended across a full suite of materials — billboard and environmental signage for on-site wayfinding, digital ads, restaurant menu design, and a refreshed website. Each piece carried the same welcoming, hospitality-first tone, translating a single mark into a consistent presence across print, digital, and physical space.









